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Eyebrows by Tam!

11.15.10

For the past six years the darling Tam Tran has been my favorite eyebrow specialist. She’s a pro, working for Benefit Cosmetics & Brow Bar at Macy’s South Coast Plaza and she just recently moved to the Diva Salon & Spa in Santa Ana. The salon, just around the corner from Staples, is easy to get to and you’ll never feel tempted to shop while your getting your eyebrows perfectly shaped and waxed. Tam charges $18, and she works Tuesday through Saturday from 10 a.m. to 6:30 p.m. South Coast Market Place at 2781 W. MacArthur, Ste. M in Santa Ana. 714.432.7044.

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New Gear

Bike Auction Benefits Africa

11.13.10

Auction of one-of-a-kind “dream” mountain bikes will raise money to donate hundreds of bikes to families and individuals in developing nations.

Can a bike change a person’s life? Two of the major names in the cycling industry think so, and they have signed on to a legendary cyclist’s mission to transform the lives of people in developing countries by giving them bicycles.

Performance Bicycle®, the country’s number one specialty bike retailer, and crankbrothers, makers of high-end bicycle components, have teamed up with Wheels4Life to create and auction off a high-end line of custom-built mountain bikes. 100 percent of the proceeds from the auction will put life-changing bicycles in the hands of people who need them most.

Since its founding in 2005, Wheels4Life has provided more than 2,000 bicycles to people in more than 20 countries, including Afghanistan, Nepal, Uganda, Tanzania and Rwanda. Wheels4Life is a non-profit organization founded by legendary extreme mountain biker, Hans Rey. Rey and his all-volunteer team have made it their mission to deliver bikes to remote towns and villages in Africa, Central America and Asia. In pockets of these regions, bikes provide much-needed transportation to schools, work, clinics and hospitals, which are often more than 20 miles away.

“A bicycle in the hands of the right person can work miracles,” said Rey. “If you consider that one-sixth of the world’s population lives in poverty, a bike can make all the difference in whether a person gets access to education and healthcare.”

Rey added that Wheels4Life partners with local institutions and organizations to identify people who need bikes most. When it can, Wheels4Life purchases bikes in the country where they are distributed, helping the local economy, making it easier to find replacement parts and saving on shipping, import taxes, duties and storage costs.

The dreambikes that will benefit Wheels4Life consist of a fleet of impeccably spec’d, high-end mountain bikes created by crankbrothers to showcase their new line of components. Using the best frames and components, and coordinated color schemes, crankbrothers worked with partners including Ibis, Titus, Focus, Tomac, SRAM, RockShox, Avid, Truvativ, Fizik and Continental Tires, to create the kind of bikes enthusiasts dream of owning. Each dreambike is valued at more than $5,000.

Crankbrothers and Performance will auction off a total of ten dreambikes. To see the complete group, visit the dreambikes page at [url=http://www.performancebike.com]http://www.performancebike.com[/url].
Performance Bicycle will provide access to the dreambikes auction on its website and will auction off two dreambikes a week for five weeks. Proceeds of every sale benefit Wheels4Life, with the goal of raising $50,000 to purchase 500 life-changing new bikes.

The auctions start November 15th. “Wheels4Life is one of the most compelling and creative humanitarian causes we’ve seen, and we are proud to support it,” said Jim Thompson, CEO of Performance, Inc. “By the simple act of giving bikes to people in underdeveloped nations, we can give them access to opportunities they otherwise wouldn’t have. It makes you realize how much we take for granted in our own lives.”

To take part in the auction, visit the auction page  through  the Performance Bicycle website.

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